Rey

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +118.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

49K

Growth, 90 days vs prior 90

+118.4%

Conversion, latest week

1.8%

Market size, estimated

$26Ka year

Peak month

October20.7× the quietest month

Top search term

rey costume girls18K searches a year

Listings sell for $29.00 on average, from $14.81 to $64.56. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $29.00 that is $0 to $3K a year per listing.

Average price

$29.00inside the $15 to $100 sweet spot

Price range

$14.81–$64.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

11.2%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #2,190 within Girls. It carries 137 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

90%

Out of stock, average day

3.1%

Average rank

#2,190in Girls

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

137per listing

Listings tracked

39

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months