Reindeer Onesie
FailAn estimated 14.8% of orders come back, so Reindeer Onesie is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $72K/yr249K searches / yr
- 90-day growth
- -1.3%search demand this quarter
- Competition
- 34%top-5 click share · 26 brands · 34 sellers
Flapen Score
Reindeer Onesie against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Reindeer Onesie is stronger. Inside it, weaker.
Market
The Reindeer Onesie market on Amazon at a glance
Shoppers on Amazon United States searched for Reindeer Onesie 249K times last year and spent an estimated $72K. The top 5 brands take 64% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 249K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.
- Searches, last 12 months
- 249K
- Growth, 90 days vs prior 90
- -1.3%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $72Ka year
- Peak month
- December339.6× the quietest month
- Top search term
- reindeer onesie75K searches a year
02 · Price
A sale here is worth $30.96.
Listings sell for $30.96 on average, from $9.87 to $64.83. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.96 that is $0 to $3K a year per listing.
- Average price
- $30.96inside the $15 to $100 sweet spot
- Price range
- $9.87–$64.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 14.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.3% of listings are out of stock. The average listing ranks #23,365 within Sleep & Lounge. It carries 1,610 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 15.3%
- Average rank
- #23,365in Sleep & Lounge
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 1,610per listing
- Listings tracked
- 55
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Reindeer Onesie products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
26 rising
Sellers
34
Top-5 brand share
64%
Top 20: 96%
Top-5 click share
34%
Top 20: 66%
Open market
31%
- Brand 138%
- Brand 28%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Reindeer Onesie search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 339.6×
Search terms
Top Reindeer Onesie search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- reindeer onesie75K/yr
- rudolph costume48K/yr
- reindeer onesie adult58K/yr
- reindeer onesies8K/yr
- rudolph the red nose reindeer costume11K/yr
- reindeer onsie8K/yr
- rudolph costume adult12K/yr
- rudolf costume5K/yr
- adult reindeer onesie6K/yr
- mens reindeer costume4K/yr
Reviews and returns
What reviews say buyers love and hate about Reindeer Onesie
We read the reviews and the return reasons for every product selling here.
“Zipper broke after 1 wash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Reindeer Onesie questions
Answered from the same tracked data.









