Red White and Blue

Shoppers searched for this 265K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +325.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

265K

Growth, 90 days vs prior 90

+325.4%

Conversion, latest week

2.8%

Market size, estimated

$67Ka year

Peak month

September18.7× the quietest month

Top search term

red white and blue accessories170K searches a year

Listings sell for $8.93 on average, from $5.25 to $17.41. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $8.93 that is $2K to $4K a year per listing.

Average price

$8.93under the $15 to $100 sweet spot

Price range

$5.25–$17.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

1.4%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #753 within Sport Headbands. It carries 2,328 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#753in Sport Headbands

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,328per listing

Listings tracked

21

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months