Red Underwear for Men

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -66.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-66.3%

Conversion, latest week

1.3%

Market size, estimated

$23Ka year

Peak month

February5.6× the quietest month

Top search term

red underwear men31K searches a year

Listings sell for $21.35 on average, from $8.58 to $48.41. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $21.35 that is $0 to $2K a year per listing.

Average price

$21.35inside the $15 to $100 sweet spot

Price range

$8.58–$48.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #273 within Underwear. It carries 10,535 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

8.8%

Average rank

#273in Underwear

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

10,535per listing

Listings tracked

42

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months