Red Turtleneck Men

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -72.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

-72.7%

Conversion, latest week

0.2%

Market size, estimated

$3Ka year

Peak month

December27.1× the quietest month

Top search term

red turtleneck men49K searches a year

Listings sell for $19.59 on average, from $10.57 to $31.70. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $19.59 that is $0 to $2K a year per listing.

Average price

$19.59inside the $15 to $100 sweet spot

Price range

$10.57–$31.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

11.9%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #1,617 within Sweaters. It carries 7,730 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

17.7%

Average rank

#1,617in Sweaters

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

7,730per listing

Listings tracked

41

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months