Is Red Tie profitable to sell on Amazon United States?

Flapen scores Red Tie 44 out of 100 on Amazon United States, a Fail. Shoppers spend $943K a year across 16 tracked products. Search demand grew +8.4% in the last 90 days.

How competitive is the Red Tie niche on Amazon United States?

11 brands and 17 sellers compete in Red Tie on Amazon United States. The top 5 Red Tie products take 67% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Red Tie?

Red Tie buyers on Amazon United States complain most about Color, Size-Overall, and Material Quality. An estimated 7.9% of orders come back, which is high.

When does demand for Red Tie peak?

Search demand for Red Tie on Amazon United States peaks in Oct–Nov, and the busiest month runs 5.5× the quietest.

What does it cost to enter the Red Tie niche?

Red Tie sells for $12.70 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $5.16 to $36.68. The average product has 4,169 reviews, the count a new listing must catch up to.

Red Tie

Fail

An estimated 7.9% of orders come back, so Red Tie is a Fail.

Filters High Returns

Flapen Score: 44
44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size: $943K/yr1.1M searches / yr
90-day growth: +8.4%search demand this quarter
Competition: 67%top-5 click share · 11 brands · 17 sellers

Flapen Score

Red Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Tie is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Red Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Red Tie 1.1M times last year and spent an estimated $943K. The top 5 brands take 80% of clicks. Demand peaks in Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $943K a year.

Searches, last 12 months: 1.1M
Growth, 90 days vs prior 90: +8.4%
Conversion, latest week: 6.7%
Market size, estimated: $943Ka year
Peak month: October5.5× the quietest month
Top search term: red tie641K searches a year

02 · Price

A sale here is worth $12.70.

Listings sell for $12.70 on average, from $5.16 to $36.68. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $12.70 that is $64K to $76K a year per listing.

Average price: $12.70under the $15 to $100 sweet spot
Price range: $5.16–$36.68
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 100K–125K
Units per listing a year: 5,000–6,000
Revenue per listing a year: $64K–$76K
Returns: 7.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #39 within Ties, Cummerbunds & Pocket Squares. It carries 4,169 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #39in Ties, Cummerbunds & Pocket Squares
Average rating: 4.63 starsAmazon United States average 4.42 stars
Average reviews: 4,169per listing
Listings tracked: 16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 52 months

Products

Top Red Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

16%

Brand 132%
Brand 226%
Brand 38%
Brand 48%
Brand 55%
Brand 65%
Open — no brand owns it (5 brands, 16%)

Demand

Red Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov · busiest ÷ quietest = 5.5×

Search terms

Top Red Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

red tie641K/yr +12.8%5.8% conv.
red ties for men204K/yr -7.2%5.9% conv.
mens red tie52K/yr -8.7%6.9% conv.
red ties33K/yr +8.2%2.1% conv.
red tie and pocket square set18K/yr +66.9%5.1% conv.
corbata roja para hombre16K/yr +50.2%4.4% conv.
red tie for men24K/yr +8.2%5.9% conv.
red mens tie19K/yr -6.5%7.1% conv.
corbata roja12K/yr +81.0%3.8% conv.
red neck tie for men14K/yr -23.2%6.2% conv.

Reviews and returns

What reviews say buyers love and hate about Red Tie

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Color”

42%of negative reviews mention “Color”

7.9%of orders come back

“Not an accurate color”

A buyer, on “Color”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Red Tie questions

Answered from the same tracked data.

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