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red sweatshirt women

Skip it

Soft demand (-71.2% this quarter) — this niche doesn't clear our bar today.

Market size 33Growth 0Conversion 14Competition 67Returns 0Price range 80Avg price 95Brand share 66Review moat 25Quality gap 63

Avg price

Incredible$22.88

avg listing price — sweet spot $15–$100

Price range

Great$9.52–$38.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$156K

$156K/yr · 607K searches

Review moat

Bad4,034

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-71.2%

90-day search growth — must beat 0% to launch

Returns

Bad13.6%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, red sweatshirt women is a $156K/yr Amazon United States market (607K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Feb–Sep–Oct–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

red sweatshirt women market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$137K–$183K
units × avg price
Conversion rate
1.1%
Avg BSR
#125
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
0.0%
Avg brand age
33 months
Avg seller age
158 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

50

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

45%

Top 20: 80%

Open market

31%

  • Amazon Essentials34%
  • Gacaky12%
  • Gildan8%
  • SELINK6%
  • RUMIA5%
  • YeGine4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -71.2% search growth over the last 90 days.
45K35KPrime Day '24Spike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 11.6×

Top red sweatshirt women search terms

  • red sweatshirt women221K/yr
  • red crewneck sweatshirt70K/yr
  • womens red sweatshirt72K/yr
  • red crewneck33K/yr
  • red pullover women18K/yr
  • red crewneck sweatshirt women23K/yr
  • red sweatshirt for women18K/yr
  • red womens sweatshirt21K/yr
  • red sweatshirt for woman27K/yr
  • red crew neck8K/yr
All search terms

Top red sweatshirt women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$31K30%$47K40%$62K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about red sweatshirt women

What buyers praise and complain about, mined from review topics.

What buyers love

Color18%

“Vibrant color”

Size-Overall14%

“Fit is accurate”

Quality-Overall10%

“Excellent quality”

Comfort-Overall7%

“Very Comfortable”

Soft Feel6%

“Very soft and vibrant”

Warmth6%

“it is cozy”

Weight Light4%

“Its lightweight”

Material Quality3%

“the material feels durable”

Pockets/Compartments2%

“Love the color the quality the pockets very durable and super soft”

Advertised Vs Actual Product2%

“Just as described”

What buyers complain about

Size-Overall24%

“too short”

Material Quality6%

“Cheap material”

Color4%

“It will fade”

Smell4%

“It smelled like it was just washed”

Product Condition2%

“Received filthy used hoodie”

Thickness2%

“The material is thicker”

Shape/Style2%

“The shape felt boxy”

Waist Fit2%

“Extra baggy around waist with terrible quality”

Comfort-Overall2%

“Was very uncomfortable”

Quality-Overall2%

“It isnt the same quality as LULU or ALO”

Top return reasons

Size-Overall52%
Color11%
Material Quality6%
Length4%
Sleeve Fit4%
Thin2%
Waist Fit2%
Advertised Vs Actual Product2%
Chest Fit2%
Width2%

Common questions

Is red sweatshirt women profitable to sell on Amazon United States?
The niche generates $156K/yr across 35 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -71.2%. Flapen's verdict: Skip it (39/100).
How competitive is the red sweatshirt women niche?
22 brands and 50 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in red sweatshirt women?
Top complaints mined from reviews: Size-Overall, Material Quality, Color. The return rate is 13.6% — above our launch gate.
When does demand for red sweatshirt women peak?
Demand peaks in Feb–Sep–Oct–Nov–Dec; the busiest month runs 11.6× the quietest.
What does it cost to enter the red sweatshirt women niche?
Listings span $9.52–$38.75; the average listing price is $22.88 (sweet spot $15–$100). The average incumbent carries 4,034 reviews — the moat a new listing must climb.