Red Rain Poncho
MaybeThe top 5 brands take only 49% of clicks. But shoppers spend an estimated $50K a year here, so Red Rain Poncho is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $50K/yr77K searches / yr
- 90-day growth
- +27.7%search demand this quarter
- Competition
- 42%top-5 click share · 28 brands · 32 sellers
Flapen Score
Red Rain Poncho against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Rain Poncho is stronger. Inside it, weaker.
Market
The Red Rain Poncho market on Amazon at a glance
Shoppers on Amazon United States searched for Red Rain Poncho 77K times last year and spent an estimated $50K. The top 5 brands take 49% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 4.1% of those searches ended in a purchase.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- +27.7%
- Conversion, latest week
- 4.1%
- Market size, estimated
- $50Ka year
- Peak month
- December5.9× the quietest month
- Top search term
- red poncho45K searches a year
02 · Price
A sale here is worth $15.62.
Listings sell for $15.62 on average, from $4.88 to $35.13. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $15.62 that is $0 to $2K a year per listing.
- Average price
- $15.62inside the $15 to $100 sweet spot
- Price range
- $4.88–$35.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #550 within Coats, Jackets & Vests. It carries 2,438 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 100%
- Out of stock, average day
- 7.9%
- Average rank
- #550in Coats, Jackets & Vests
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 2,438per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Red Rain Poncho products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
28 rising
Sellers
32
Top-5 brand share
49%
Top 20: 90%
Top-5 click share
42%
Top 20: 81%
Open market
45%
- Brand 121%
- Brand 29%
- Brand 38%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Red Rain Poncho search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.9×
Search terms
Top Red Rain Poncho search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red poncho45K/yr
- red rain poncho15K/yr
- red poncho women12K/yr
- red rain ponchos for adults4K/yr
Reviews and returns
What reviews say buyers love and hate about Red Rain Poncho
We read the reviews and the return reasons for every product selling here.
“Very big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
First Communion Gifts for Boys
$398K/yr+223.5%
Fifa World Cup 2026 Tshirt
$177K/yr>1,000%
American Flag Hat
$764K/yr+428.8%
White Socks Men
$3.0M/yr+13.3%
American Flag Overalls
$662K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Rain Poncho questions
Answered from the same tracked data.