Red Rain Boots

Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

218K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

0.5%

Market size, estimated

$66Ka year

Peak month

October11.7× the quietest month

Top search term

red rain boots women70K searches a year

Listings sell for $56.33 on average, from $18.95 to $183.46. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $56.33 that is $0 to $6K a year per listing.

Average price

$56.33inside the $15 to $100 sweet spot

Price range

$18.95–$183.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

13.5%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #556 within Boots. It carries 1,567 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

18.5%

Average rank

#556in Boots

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

1,567per listing

Listings tracked

41

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

13

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months