Red Pocket Square
FailShoppers spend an estimated $37K a year here, so Red Pocket Square is a Fail.
- Flapen Score
- 45 / 100Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median45
- Market size
- $37K/yr47K searches / yr
- 90-day growth
- +16.9%search demand this quarter
- Competition
- 52%top-5 click share · 23 brands · 24 sellers
Flapen Score
Red Pocket Square against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Pocket Square is stronger. Inside it, weaker.
Market
The Red Pocket Square market on Amazon at a glance
Shoppers on Amazon United States searched for Red Pocket Square 47K times last year and spent an estimated $37K. The top 5 brands take 53% of clicks. Demand peaks in Apr–May–Oct–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- +16.9%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $37Ka year
- Peak month
- April3.1× the quietest month
- Top search term
- red pocket square37K searches a year
02 · Price
A sale here is worth $10.18.
Listings sell for $10.18 on average, from $5.83 to $19.97. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $10.18 that is $1K to $3K a year per listing.
- Average price
- $10.18under the $15 to $100 sweet spot
- Price range
- $5.83–$19.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 6.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #93 within Handkerchiefs. It carries 1,766 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #93in Handkerchiefs
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 1,766per listing
- Listings tracked
- 31
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Red Pocket Square products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
24
Top-5 brand share
53%
Top 20: 98%
Top-5 click share
52%
Top 20: 90%
Open market
40%
- Brand 115%
- Brand 212%
- Brand 39%
- Brand 49%
- Brand 58%
- Brand 67%
Demand
Red Pocket Square search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Oct, Dec · busiest ÷ quietest = 3.1×
Reviews and returns
What reviews say buyers love and hate about Red Pocket Square
We read the reviews and the return reasons for every product selling here.
“Order a size larger”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
First Communion Gifts for Boys
$398K/yr+223.5%
Fifa World Cup 2026 Tshirt
$177K/yr>1,000%
American Flag Hat
$764K/yr+428.8%
White Socks Men
$3.0M/yr+13.3%
American Flag Overalls
$662K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Pocket Square questions
Answered from the same tracked data.