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Red Panda Costume

Fail

Shoppers spend an estimated $19K a year here, so Red Panda Costume is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$19K/yr83K searches / yr
90-day growth
-5.5%search demand this quarter
Competition
41%top-5 click share · 18 brands · 23 sellers

Flapen Score

Red Panda Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Panda Costume is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Panda Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Red Panda Costume 83K times last year and spent an estimated $19K. The top 5 brands take 69% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
0.8%
Market size, estimated
$19Ka year
Peak month
October15.3× the quietest month
Top search term
red panda onesie26K searches a year

02 · Price

A sale here is worth $28.70.

Listings sell for $28.70 on average, from $4.97 to $77.89. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $28.70 that is $0 to $3K a year per listing.

Average price
$28.70inside the $15 to $100 sweet spot
Price range
$4.97–$77.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
9.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 20.8% of listings are out of stock. The average listing ranks #5,029 within Girls. It carries 2,068 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
89%
Out of stock, average day
20.8%
Average rank
#5,029in Girls
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
2,068per listing
Listings tracked
35

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Red Panda Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

23

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

41%

Top 20: 84%

Open market

25%

  • Brand 128%
  • Brand 220%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Red Panda Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 15.3×

Search terms

Top Red Panda Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red panda onesie26K/yr
  • red panda costume33K/yr
  • red panda costume for kids13K/yr
  • red panda onesie adult10K/yr
  • red panda costume for girls998/yr
  • red panda onesies for adults286/yr

Reviews and returns

What reviews say buyers love and hate about Red Panda Costume

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Comfort-Overall”
22%of negative reviews mention “Advertised Vs Actual Product”
9.4%of orders come back
“definitely wrong description and item”
A buyer, on “Advertised Vs Actual Product”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Red Panda Costume questions

Answered from the same tracked data.