Red Pajamas Kids

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -77.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

-77.8%

Conversion, latest week

0.5%

Market size, estimated

$8Ka year

Top search term

red pajamas kids20K searches a year

Listings sell for $16.98 on average, from $9.57 to $33.56. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $16.98 that is $0 to $2K a year per listing.

Average price

$16.98inside the $15 to $100 sweet spot

Price range

$9.57–$33.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.1%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 25.8% of listings are out of stock. The average listing ranks #1,457 within Baby Girls. It carries 1,594 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

98%

Out of stock, average day

25.8%

Average rank

#1,457in Baby Girls

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,594per listing

Listings tracked

117

25 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

25

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months