Red Overalls
MaybeProducts sell for $28.99 on average, inside the sweet spot. But an estimated 14.5% of orders come back, so Red Overalls is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 4552
- Market size
- $42K/yr188K searches / yr
- 90-day growth
- +22.2%search demand this quarter
- Competition
- 30%top-5 click share · 34 brands · 44 sellers
Flapen Score
Red Overalls against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Overalls is stronger. Inside it, weaker.
Market
The Red Overalls market on Amazon at a glance
Shoppers on Amazon United States searched for Red Overalls 188K times last year and spent an estimated $42K. The top 5 brands take 49% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 188K
- Growth, 90 days vs prior 90
- +22.2%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $42Ka year
- Top search term
- red overalls77K searches a year
02 · Price
A sale here is worth $28.99.
Listings sell for $28.99 on average, from $11.86 to $65.69. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $28.99 that is $0 to $3K a year per listing.
- Average price
- $28.99inside the $15 to $100 sweet spot
- Price range
- $11.86–$65.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 14.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #2,020 within Shops. It carries 523 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 12.6%
- Average rank
- #2,020in Shops
- Average rating
- 4.24 starsAmazon United States average 4.42 stars
- Average reviews
- 523per listing
- Listings tracked
- 62
04 · Newcomers
3 of last year's 28 launches cleared the first-year sales bar.
28 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 28
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Red Overalls products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
34 falling
Sellers
44
Top-5 brand share
49%
Top 20: 90%
Top-5 click share
30%
Top 20: 66%
Open market
47%
- Brand 114%
- Brand 211%
- Brand 311%
- Brand 48%
- Brand 54%
- Brand 64%
Demand
Red Overalls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9× · 8 of 12 months tracked
Search terms
Top Red Overalls search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red overalls77K/yr
- red overalls women62K/yr
- red overalls men33K/yr
- womens red overalls6K/yr
- mens red overalls7K/yr
- red overall3K/yr
Reviews and returns
What reviews say buyers love and hate about Red Overalls
We read the reviews and the return reasons for every product selling here.
“Poor fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Overalls questions
Answered from the same tracked data.