red mask
Skip itA concentrated shelf (top 5 take 84% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$40.80avg listing price — sweet spot $15–$100
Price range
Good$5.10–$131.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 5% kills the launch gate
Growth
Okay+7.0%90-day search growth — must beat 0% to launch
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Review moat
Bad6,956.1avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$60K$60K/yr · 113K searches
Competition
Bad84%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, red mask is a $60K/yr Amazon United States market (113K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 34/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
red mask market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $82K–$102K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #300
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 8.1%
- Avg brand age
- 36 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
9
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
84%
Top 20: 100%
Open market
7%
- SRLLBBY57%
- ROXUN16%
- NEWKEY6%
- YESLIFE6%
- INIA5%
- wavytalk4%
- Open — no brand owns it (2 brands, 7%)
Demand
Weekly Amazon search volume, last 32 weeks — +7.0% search growth over the last 90 days.Top red mask search terms
- red mask70K/yr
- red face mask39K/yr
- red mask costume4K/yr
Top red mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fishing Neck Gaiter Sun Protection Face Mask Cooling Neck Shield Scarf Cycling Balaclava Bandana for Men and Women (Red)
SRLLBBY$5.104.6★309 rev
ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Red
ROXUN$7.424.6★2,521 rev
NEWKEY 4D LED Red Light Therapy Mask for Face Skin Glowing 630nm Led Light Therapy Face Mask Anti Wrinkle Blue Light Therapy Face Mask for Acne Home use 450 LED Chips Birthday gift Plug in
NEWKEY$131.124.3★3,563 rev
SRLLBBY 3 Pieces Full Face Mask Stretchy Faceless Cloth Masks Statue Inflatable Costume Accessory for Adult Men Women Cosplay (Red Pack)
SRLLBBY$10.284.3★224 rev
INIA Red Light Therapy Mask for Face 850nm NIR Red/Blue LED Light 4 Modes
INIA$81.794.3★1,085 rev
Newest
by launch dateSRLLBBY 3 Pieces Full Face Mask Stretchy Faceless Cloth Masks Statue Inflatable Costume Accessory for Adult Men Women Cosplay (Red Pack)
SRLLBBY$10.28224 rev
INIA Red Light Therapy Mask for Face 850nm NIR Red/Blue LED Light 4 Modes
INIA$81.791,085 rev
wavytalk Red Light Therapy Mask for Face Glow Time LED Face Mask Light Therapy for Anti-Fine Line Acne Skin Rejuvenation with Red Near-Infrared Light Blue and Amber Light Therapy (White)
wavytalk$108.99167 rev
Red Light Mask for Face 7 Color Red Light Facial Masks At-Home Facial Care Device Portable Cordless and Rechargeable
Facego$41.59272 rev
ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Red
ROXUN$7.422,521 rev
Trending
90-day click momentumSRLLBBY 3 Pieces Full Face Mask Stretchy Faceless Cloth Masks Statue Inflatable Costume Accessory for Adult Men Women Cosplay (Red Pack)
SRLLBBY$10.284.3★
NEWKEY 4D LED Red Light Therapy Mask for Face Skin Glowing 630nm Led Light Therapy Face Mask Anti Wrinkle Blue Light Therapy Face Mask for Acne Home use 450 LED Chips Birthday gift Plug in
NEWKEY$131.124.3★
wavytalk Red Light Therapy Mask for Face Glow Time LED Face Mask Light Therapy for Anti-Fine Line Acne Skin Rejuvenation with Red Near-Infrared Light Blue and Amber Light Therapy (White)
wavytalk$108.994.4★
YESLIFE Red Balaclava Ski Mask for Men and Women Summer Face Mask for Motorcycle Helmets Dirt Bike Accessories Neck Gaiter Bandanas
YESLIFE$6.824.4★
Red Light Mask for Face 7 Color Red Light Facial Masks At-Home Facial Care Device Portable Cordless and Rechargeable
Facego$41.594.3★
What buyers say about red mask
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Best value”
“Comfortable and easy”
“I feel like the quality of the bulbs was very good”
“Skin care essential”
“Very bright glow”
“Fits great”
“It felt effective immediately”
“As Described”
“I enjoy the variety of light settings”
What buyers complain about
“Already broken”
“Stopped working”
“Too large”
“It is not comfortable to wear”
“it would only hold a charge for about a week at a time”
“Waste of money”
“3x a week usage so improvement in skin hasnt appeared yet”
“Colors not as described”
“product is unreliable”
“no visible results”
Top return reasons
Common questions
- Is red mask profitable to sell on Amazon United States?
- The niche generates $60K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +7.0%. Flapen's verdict: Skip it (34/100).
- How competitive is the red mask niche?
- 8 brands and 9 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in red mask?
- Top complaints mined from reviews: Durability, Functionality-Overall, Size-Overall. The return rate is 2.8%.
- What does it cost to enter the red mask niche?
- Listings span $5.10–$131.12; the average listing price is $40.80 (sweet spot $15–$100). The average incumbent carries 6,956 reviews — the moat a new listing must climb.