Red Leather Pants

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -71.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

-71.1%

Conversion, latest week

1.1%

Market size, estimated

$72Ka year

Top search term

red leather pants137K searches a year

Listings sell for $31.06 on average, from $14.62 to $57.93. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $31.06 that is $0 to $3K a year per listing.

Average price

$31.06inside the $15 to $100 sweet spot

Price range

$14.62–$57.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

27.4%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #4,936 within Leggings. It carries 1,933 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

96%

Out of stock, average day

13.8%

Average rank

#4,936in Leggings

Average rating

3.96 starsAmazon United States average 4.42 stars

Average reviews

1,933per listing

Listings tracked

76

25 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months