red hoodie
Skip itSoft demand (-61.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.81avg listing price — sweet spot $15–$100
Competition
Great22%top-5 click share — an open shelf
Price range
Great$9.31–$57.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Market size
Good$292K$292K/yr · 1.3M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad12,123.98avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Returns
Bad9.9%return rate — above 5% kills the launch gate
Growth
Bad-61.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, red hoodie is a $292K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Feb–Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
red hoodie market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- $372K–$496K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #158
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 88%
- Out of stock
- 0.1%
- Avg brand age
- 37 months
- Avg seller age
- 130 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
41 rising
Sellers
111
Top-5 brand share
52%
Top 20: 89%
Top-5 click share
22%
Top 20: 50%
Open market
43%
- Amazon Essentials18%
- onlypuff13%
- Hanes9%
- FAIABLE6%
- Dnzzs6%
- Trendy Queen5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -61.2% search growth over the last 90 days.Peak months: Feb, Oct, Nov, Dec · busiest ÷ quietest = 6.4×
Top red hoodie search terms
- red hoodie475K/yr
- red sweatshirt282K/yr
- red hoodie women171K/yr
- red hoodie men120K/yr
- dark red hoodie31K/yr
- red hoodies32K/yr
- womens red hoodie28K/yr
- mens red hoodie37K/yr
- red sweatshirt men28K/yr
- red hoodies for women20K/yr
Top red hoodie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
onlypuff Hoodies for Women Red Oversized Sweatshirts Hooded Pullover Casual Workout Soft Fall Fashion Outfits Winter Clothes S
onlypuff$28.014.4★948 rev
Dnzzs Acid Wash Hoodie Super Soft Sweatshirt for Mens Pullover Oversized Mens Fashion Hoodies & Sweatshirts Vintage Streetwear Red
Dnzzs$38.214.6★400 rev
Hanes Mens Pullover EcoSmart Hooded Sweatshirt Deep Red Large
Hanes$9.864.5★170,395 rev
onlypuff Hoodies for Women Red Oversized Sweatshirts Hooded Pullover Casual Workout Soft Fall Fashion Outfits Winter Clothes M
onlypuff$26.894.4★948 rev
Hanes Mens Full-Zip Eco-Smart Hoodie Deep Red Large
Hanes$11.174.6★88,186 rev
Newest
by launch date
Avalon Wear Unisex Adult Fleece Hoodies Breathable Pullover Hooded Sweatshirt for Men Red
Avalon Wear$14.9521 rev
Amazon Essentials x Sofia Grainge Womens Relaxed Fit Boxy Drop Shoulder Crewneck Sweatshirt Red Small
Amazon Essentials$16.20464 rev
onlypuff Fleece Pullover Women Long Sleeve Hoodies Drop Shoulder Cute Sweatshirts with Kangaroo Pocket Red M
onlypuff$27.15712 rev
Gacaky Sweatshirt for Women Oversized Casual Long Sleeve Button Henley Neck Pullover Tops Fashion Outfits Clothes Red Medium-
Gacaky$32.381,670 rev
Kingsted Red Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Red Large)
Kingsted$41.78225 rev
Trending
90-day click momentumAvalon Wear Unisex Adult Fleece Hoodies Breathable Pullover Hooded Sweatshirt for Men Red
Avalon Wear$14.954.8★
Amazon Essentials Boys Fleece Pullover Hoodie Sweatshirts Red XX-Large
Amazon Essentials$12.404.6★
Kingsted Red Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Red Large)
Kingsted$41.784.4★
Amazon Essentials Boys Fleece Full-Zip Hoodie Sweatshirt with Lined Hood for Kids Red X-Large
Amazon Essentials$12.094.6★
STOLKISS Hoodies Pullover for Women Casual Thin Sweatshirts Tops Loose Fit Long Sleeve Drawstring Design Hoody Sweatshirts Red
STOLKISS$19.694.4★
What buyers say about red hoodie
What buyers praise and complain about, mined from review topics.What buyers love
“Fit is accurate”
“The product is very good, good quality, and arrived on time”
“Really comfortable”
“vibrant color”
“Feels soft”
“keeps me pretty warm”
“WORTH THE PRICE”
“the material feels durable”
“much less bulky”
“minimal shrinkage & best of all”
What buyers complain about
“Too big”
“It sort of just looks red”
“overall quality felt cheaper than I expected”
“Not as advertised”
“Cheap light material”
“The material is thicker”
“Weird smell”
“I should've got a large because my child arms are long”
“Its a heavier weight sweatshirt”
“Received filthy used hoodie”
Top return reasons
Common questions
- Is red hoodie profitable to sell on Amazon United States?
- The niche generates $292K/yr across 101 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is -61.2%. Flapen's verdict: Skip it (46/100).
- How competitive is the red hoodie niche?
- 41 brands and 111 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in red hoodie?
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 9.9% — above our launch gate.
- When does demand for red hoodie peak?
- Demand peaks in Feb–Oct–Nov–Dec; the busiest month runs 6.4× the quietest.
- What does it cost to enter the red hoodie niche?
- Listings span $9.31–$57.79; the average listing price is $24.81 (sweet spot $15–$100). The average incumbent carries 12,124 reviews — the moat a new listing must climb.