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Red Heart Sunglasses Taylor Swift

Fail

The top 5 products take 100% of clicks, so Red Heart Sunglasses Taylor Swift is a Fail.

Flapen Score
22
22 / 100
Ranks 16,686 of 16,930 Clothing, Shoes & Jewelry niches · −23 vs the category median of 45
Market size
$2K/yr751 searches / yr
90-day growth
-14.9%search demand this quarter
Competition
100%top-5 click share · 5 brands · 7 sellers

Flapen Score

Red Heart Sunglasses Taylor Swift against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Heart Sunglasses Taylor Swift is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Heart Sunglasses Taylor Swift market on Amazon at a glance

Shoppers on Amazon United States searched for Red Heart Sunglasses Taylor Swift 751 times last year and spent an estimated $2K. All 5 brands take every click. Demand peaks in Sep–Oct. Flapen scores it 22 out of 100, a Fail.

01 · Demand

An estimated 33.3% of those searches ended in a purchase.

Shoppers searched for this 751 times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 33.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
751
Growth, 90 days vs prior 90
-14.9%
Conversion, latest week
33.3%
Market size, estimated
$2Ka year
Peak month
October68.4× the quietest month
Top search term
red heart sunglasses taylor swift504 searches a year

02 · Price

A sale here is worth $8.59.

Listings sell for $8.59 on average, from $5.79 to $15.24. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $8.59 that is $0 to $859 a year per listing.

Average price
$8.59under the $15 to $100 sweet spot
Price range
$5.79–$15.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$859
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #2,075 within Sunglasses & Eyewear Accessories. It carries 827 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#2,075in Sunglasses & Eyewear Accessories
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
827per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Red Heart Sunglasses Taylor Swift products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 128%
  • Brand 221%
  • Brand 318%
  • Brand 418%
  • Brand 514%
  • Open — no brand owns it (0%)

Demand

Red Heart Sunglasses Taylor Swift search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugMay

Peak months: Sep, Oct · busiest ÷ quietest = 68.4×

Reviews and returns

What reviews say buyers love and hate about Red Heart Sunglasses Taylor Swift

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Quality-Overall”
7.3%of orders come back
“Cheap”
A buyer, on “Quality-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Red Heart Sunglasses Taylor Swift questions

Answered from the same tracked data.