Skip to content

Red Fur Shawl

Fail

Shoppers spend an estimated $0 a year here, so Red Fur Shawl is a Fail.

Flapen Score
39
39 / 100
Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 45
Market size
$0/yr48K searches / yr
90-day growth
-73.6%search demand this quarter
Competition
41%top-5 click share · 26 brands · 27 sellers

Flapen Score

Red Fur Shawl against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Fur Shawl is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Fur Shawl market on Amazon at a glance

Shoppers on Amazon United States searched for Red Fur Shawl 48K times last year and spent an estimated $0. The top 5 brands take 45% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -73.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-73.6%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
red fur shawl25K searches a year

02 · Price

A sale here is worth $29.20.

Listings sell for $29.20 on average, from $6.43 to $52.75. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $29.20 that is $0 to $3K a year per listing.

Average price
$29.20inside the $15 to $100 sweet spot
Price range
$6.43–$52.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
25.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #641 within Scarves & Wraps. It carries 896 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
91%
Out of stock, average day
16.2%
Average rank
#641in Scarves & Wraps
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
896per listing
Listings tracked
35

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Red Fur Shawl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 falling

Sellers

27

Top-5 brand share

45%

Top 20: 92%

Top-5 click share

41%

Top 20: 82%

Open market

51%

  • Brand 120%
  • Brand 28%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Red Fur Shawl search demand

Weekly searches over the year. Pick a range.

600400Spike '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Red Fur Shawl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red fur shawl25K/yr
  • burgundy fur shawl12K/yr
  • red fur scarf5K/yr
  • red faux fur shawl6K/yr

Reviews and returns

What reviews say buyers love and hate about Red Fur Shawl

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Soft Feel”
13%of negative reviews mention “Fastener Quality”
25.7%of orders come back
“Clasp slightly off. ends dont hang even”
A buyer, on “Fastener Quality”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Red Fur Shawl questions

Answered from the same tracked data.