Red Crown

Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months

181K

Growth, 90 days vs prior 90

-16.4%

Conversion, latest week

3.2%

Market size, estimated

$96Ka year

Peak month

October6.4× the quietest month

Top search term

red crown71K searches a year

Listings sell for $16.32 on average, from $6.29 to $65.21. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $16.32 that is $2K to $4K a year per listing.

Average price

$16.32inside the $15 to $100 sweet spot

Price range

$6.29–$65.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

7.7%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #690 within Headwear. It carries 1,133 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

9.9%

Average rank

#690in Headwear

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,133per listing

Listings tracked

22

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months