Is Red Bow Tie profitable to sell on Amazon United States?

Flapen scores Red Bow Tie 37 out of 100 on Amazon United States, a Fail. Shoppers spend $301K a year across 9 tracked products. Search demand grew +13.1% in the last 90 days.

How competitive is the Red Bow Tie niche on Amazon United States?

9 brands and 12 sellers compete in Red Bow Tie on Amazon United States. The top 5 Red Bow Tie products take 85% of clicks, and the top 5 brands take 85%.

What do buyers complain about in Red Bow Tie?

Red Bow Tie buyers on Amazon United States complain most about Color, Fastener Quality, and Size-Overall. An estimated 5.1% of orders come back, which is high.

When does demand for Red Bow Tie peak?

Search demand for Red Bow Tie on Amazon United States peaks in Sep–Oct–Nov, and the busiest month runs 10.8× the quietest.

What does it cost to enter the Red Bow Tie niche?

Red Bow Tie sells for $8.20 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $4.12 to $22.25. The average product has 2,548 reviews, the count a new listing must catch up to.

Red Bow Tie

Fail

The top 5 products take 85% of clicks, so Red Bow Tie is a Fail.

Filters High Returns

Flapen Score: 37
37 / 100Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size: $301K/yr489K searches / yr
90-day growth: +13.1%search demand this quarter
Competition: 85%top-5 click share · 9 brands · 12 sellers

Flapen Score

Red Bow Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Bow Tie is stronger. Inside it, weaker.

37Fail

This niche Category average

See the method

Market

The Red Bow Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Red Bow Tie 489K times last year and spent an estimated $301K. The top 5 brands take 85% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 489K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $301K a year.

Searches, last 12 months: 489K
Growth, 90 days vs prior 90: +13.1%
Conversion, latest week: 7.5%
Market size, estimated: $301Ka year
Peak month: October10.8× the quietest month
Top search term: red bow tie279K searches a year

02 · Price

A sale here is worth $8.20.

Listings sell for $8.20 on average, from $4.12 to $22.25. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At $8.20 that is $16K to $21K a year per listing.

Average price: $8.20under the $15 to $100 sweet spot
Price range: $4.12–$22.25
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 50K–60K
Units per listing a year: 2,000–2,500
Revenue per listing a year: $16K–$21K
Returns: 5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Ties, Cummerbunds & Pocket Squares. It carries 2,548 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings: 78%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #31in Ties, Cummerbunds & Pocket Squares
Average rating: 4.64 starsAmazon United States average 4.42 stars
Average reviews: 2,548per listing
Listings tracked: 9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 54 months

Products

Top Red Bow Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

11%

Brand 152%
Brand 211%
Brand 310%
Brand 47%
Brand 55%
Brand 64%
Open — no brand owns it (3 brands, 11%)

Demand

Red Bow Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 10.8×

Search terms

Top Red Bow Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

red bow tie279K/yr +12.2%6.1% conv.
red bow ties for men81K/yr +23.4%7.1% conv.
red bowtie64K/yr +18.5%5.3% conv.
red bowtie men17K/yr -27.2%6.6% conv.
bow tie red9K/yr +78.3%4.5% conv.
mens red bow tie9K/yr -12.4%7.0% conv.
red bow ties7K/yr -14.6%1.5% conv.
red bow tie for men5K/yr +16.0%5.0% conv.
red clip on bow tie6K/yr +9.3%4.2% conv.
bowtie red3K/yr +56.2%5.7% conv.

Reviews and returns

What reviews say buyers love and hate about Red Bow Tie

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Quality-Overall”

30%of negative reviews mention “Color”

5.1%of orders come back

“Color was not as described”

A buyer, on “Color”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Red Bow Tie questions

Answered from the same tracked data.

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