Red Bob Wig

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $182K a year.

Searches, last 12 months

129K

Growth, 90 days vs prior 90

-9.3%

Conversion, latest week

5.5%

Market size, estimated

$182Ka year

Peak month

October7.3× the quietest month

Top search term

red bob wig76K searches a year

Listings sell for $25.66 on average, from $8.11 to $66.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $25.66 that is $3K to $6K a year per listing.

Average price

$25.66inside the $15 to $100 sweet spot

Price range

$8.11–$66.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

9.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #1,039 within Wigs. It carries 537 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#1,039in Wigs

Average rating

4.07 starsAmazon United States average 4.42 stars

Average reviews

537per listing

Listings tracked

40

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months