Red Beard
FailDemand is soft, at -66.9% this quarter, so Red Beard is a Fail.
- Flapen Score
- 36 / 100Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 4536
- Market size
- $25K/yr49K searches / yr
- 90-day growth
- -66.9%search demand this quarter
- Competition
- 58%top-5 click share · 11 brands · 12 sellers
Flapen Score
Red Beard against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red Beard is stronger. Inside it, weaker.
Market
The Red Beard market on Amazon at a glance
Shoppers on Amazon United States searched for Red Beard 49K times last year and spent an estimated $25K. The top 5 brands take 85% of clicks. Demand peaks in Mar–Oct–Nov. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 5.2% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -66.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- -66.9%
- Conversion, latest week
- 5.2%
- Market size, estimated
- $25Ka year
- Peak month
- October9.3× the quietest month
- Top search term
- red beard20K searches a year
02 · Price
A sale here is worth $9.86.
Listings sell for $9.86 on average, from $5.00 to $19.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $9.86 that is $0 to $986 a year per listing.
- Average price
- $9.86under the $15 to $100 sweet spot
- Price range
- $5.00–$19.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$986
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #6,561 within Makeup, Facial Hair & Adhesives. It carries 203 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 90%
- Out of stock, average day
- 13.9%
- Average rank
- #6,561in Makeup, Facial Hair & Adhesives
- Average rating
- 4.17 starsAmazon United States average 4.42 stars
- Average reviews
- 203per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Red Beard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Honcloud Easy to Wear Fake Beard Novel Styles Suitable for Costume Matching Halloween Party (Ginger)
- Price
- $8.82
- Rating
- 3.9/5
- Reviews
- 124
- Age
- 1y ago

DIY Self Adhesive Fake Beard and Eyebrow Set Material Novelty Mustaches for Costume and Halloween Festival Party (Ginger(Mustache and Eyebrow))
- Price
- $8.03
- Rating
- 4.0/5
- Reviews
- 341
- Age
- 3y ago

Koonfan Ginger Viking Fake Beard with Elastic Band Long Wizard Costume Facial Hair for Men Party Cosplay Halloween
- Price
- $6.17
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago

Ginger Fake Irish Beard St. Patricks Day Leprechaun Costume Beard Accessory for Men - One Size
- Price
- $13.13
- Rating
- 4.0/5
- Reviews
- 270
- Age
- 8y ago

Yan Dream Men Long Curly Viking Ginger Beard Synthetic Reddish Brown Beard Mustache for Party Halloween
- Price
- $11.56
- Rating
- 4.3/5
- Reviews
- 136
- Age
- 1y ago
Trending
estimated 90-day click momentum
LKQBBSZ Halloween Party Fake Beard Facial False Beard Fake Whisker for Christmas Party Supplies (Brown)
- Price
- $5.21
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Koonfan Ginger Viking Fake Beard with Elastic Band Long Wizard Costume Facial Hair for Men Party Cosplay Halloween
- Price
- $6.17
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago

Yan Dream Long Curly Red Wizard Dwarf Fake Beard with Handlebar Mustache Costume Facial Hair for Cosplay Party Halloween
- Price
- $7.91
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 10mo ago

GK-O Beanie Hat with Detachable Beard Funny Knit Winter Ski Mask (Orange)
- Price
- $9.88
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 10mo ago

Yan Dream Men Realistic Reddish Brown Fake Beard and Mustache for Halloween Party Cosplay Medieval Knight Dwarf Costume Facial Hair Accessory
- Price
- $12.42
- Rating
- 4.9/5
- Reviews
- 5
- Age
- 10mo ago
Newest
by launch date
Yan Dream Long Curly Red Wizard Dwarf Fake Beard with Handlebar Mustache Costume Facial Hair for Cosplay Party Halloween
- Price
- $7.91
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 10mo ago

GK-O Beanie Hat with Detachable Beard Funny Knit Winter Ski Mask (Orange)
- Price
- $9.88
- Rating
- 3.9/5
- Reviews
- 3
- Age
- 10mo ago

Yan Dream Men Realistic Reddish Brown Fake Beard and Mustache for Halloween Party Cosplay Medieval Knight Dwarf Costume Facial Hair Accessory
- Price
- $12.42
- Rating
- 4.9/5
- Reviews
- 5
- Age
- 10mo ago

Honcloud Realistic Fake Beard - Novelty Viking Dwarf Pre-Styled Braided for Cosplay & Halloween (Red)
- Price
- $19.60
- Rating
- 4.3/5
- Reviews
- 26
- Age
- 11mo ago

LKQBBSZ Halloween Party Fake Beard Facial False Beard Fake Whisker for Christmas Party Supplies (Brown)
- Price
- $5.21
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
12
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 99%
Open market
11%
- Honcloud42%
- Yan Dream23%
- Koonfan8%
- Costume Adventure7%
- Blvochnnt5%
- Fun Costumes4%
- Open — no brand owns it (5 brands, 11%)
Demand
Red Beard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov · busiest ÷ quietest = 9.3×
Search terms
Top Red Beard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- red beard20K/yr
- ginger beard8K/yr
- orange beard8K/yr
- red beard costume4K/yr
- leprechaun beard9K/yr
Reviews and returns
What reviews say buyers love and hate about Red Beard
We read the reviews and the return reasons for every product selling here.
“It is a little itchy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Beard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









