Red Bandana Pirate

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -58.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

-58.6%

Conversion, latest week

4.6%

Market size, estimated

$31Ka year

Peak month

October58.5× the quietest month

Top search term

red pirate bandana24K searches a year

Listings sell for $10.62 on average, from $5.72 to $15.72. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $10.62 that is $0 to $1K a year per listing.

Average price

$10.62under the $15 to $100 sweet spot

Price range

$5.72–$15.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

9.7%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #3,436 within Scarves & Wraps. It carries 1,011 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#3,436in Scarves & Wraps

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

1,011per listing

Listings tracked

16

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months