Red Backpack

Shoppers searched for this 403K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +36.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months

403K

Growth, 90 days vs prior 90

+36.5%

Conversion, latest week

1.2%

Market size, estimated

$169Ka year

Peak month

August8.6× the quietest month

Top search term

red backpack174K searches a year

Listings sell for $34.98 on average, from $8.18 to $108.95. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $34.98 that is $3K to $9K a year per listing.

Average price

$34.98inside the $15 to $100 sweet spot

Price range

$8.18–$108.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$3K–$9K

Returns

4.5%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #600 within Backpacks. It carries 8,802 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

92%

Out of stock, average day

2.1%

Average rank

#600in Backpacks

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

8,802per listing

Listings tracked

50

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months