Red Apron

Shoppers searched for this 332K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $317K a year.

Searches, last 12 months

332K

Growth, 90 days vs prior 90

-9.7%

Conversion, latest week

5.9%

Market size, estimated

$317Ka year

Peak month

October20.5× the quietest month

Top search term

red apron165K searches a year

Listings sell for $16.08 on average, from $7.44 to $31.94. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $16.08 that is $4K to $8K a year per listing.

Average price

$16.08inside the $15 to $100 sweet spot

Price range

$7.44–$31.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

4.3%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #630 within Uniforms, Work & Safety. It carries 5,601 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#630in Uniforms, Work & Safety

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

5,601per listing

Listings tracked

28

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months