Red and White Scarf

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

44K

Growth, 90 days vs prior 90

+40.5%

Conversion, latest week

4.3%

Market size, estimated

$21Ka year

Top search term

red and white scarf22K searches a year

Listings sell for $11.13 on average, from $6.59 to $19.63. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $11.13 that is $0 to $1K a year per listing.

Average price

$11.13under the $15 to $100 sweet spot

Price range

$6.59–$19.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

6.2%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #7,142 within Scarves. It carries 711 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

97%

Out of stock, average day

2.3%

Average rank

#7,142in Scarves

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

711per listing

Listings tracked

32

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months