Red and Black Socks

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

2.5%

Market size, estimated

$20Ka year

Peak month

October13.4× the quietest month

Top search term

red and black socks17K searches a year

Listings sell for $10.78 on average, from $6.70 to $24.01. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $10.78 that is $0 to $1K a year per listing.

Average price

$10.78under the $15 to $100 sweet spot

Price range

$6.70–$24.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.2%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #15,879 within Socks & Hosiery. It carries 1,357 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

8.8%

Average rank

#15,879in Socks & Hosiery

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,357per listing

Listings tracked

52

17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months