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Red and Black Plaid Pajamas

Fail

Shoppers spend an estimated $0 a year here, so Red and Black Plaid Pajamas is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$0/yr99K searches / yr
90-day growth
-51.2%search demand this quarter
Competition
33%top-5 click share · 23 brands · 26 sellers

Flapen Score

Red and Black Plaid Pajamas against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Red and Black Plaid Pajamas is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red and Black Plaid Pajamas market on Amazon at a glance

Shoppers on Amazon United States searched for Red and Black Plaid Pajamas 99K times last year and spent an estimated $0. The top 5 brands take 74% of clicks. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -51.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
-51.2%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
red and black pajamas11K searches a year

02 · Price

A sale here is worth $19.81.

Listings sell for $19.81 on average, from $9.80 to $34.70. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $19.81 that is $0 to $2K a year per listing.

Average price
$19.81inside the $15 to $100 sweet spot
Price range
$9.80–$34.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #445 within Sleep & Lounge. It carries 4,312 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
98%
Out of stock, average day
6.0%
Average rank
#445in Sleep & Lounge
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
4,312per listing
Listings tracked
62

04 · Newcomers

2 of last year's 16 launches cleared the first-year sales bar.

16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Red and Black Plaid Pajamas products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

23 rising

Sellers

26

Top-5 brand share

74%

Top 20: 99%

Top-5 click share

33%

Top 20: 62%

Open market

23%

  • Brand 134%
  • Brand 214%
  • Brand 311%
  • Brand 410%
  • Brand 54%
  • Brand 64%

Demand

Red and Black Plaid Pajamas search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '26JanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 3.0× · 6 of 12 months tracked

Search terms

Top Red and Black Plaid Pajamas search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red and black pajamas11K/yr
  • plaid pajama set women13K/yr
  • womens plaid pajama set10K/yr
  • plaid pajamas for women5K/yr
  • red flannel pajamas7K/yr
  • buffalo plaid pjs4K/yr
  • red and black plaid pajamas13K/yr
  • buffalo plaid pajamas women8K/yr
  • womens buffalo plaid pajamas7K/yr
  • buffalo check pajamas5K/yr

Reviews and returns

What reviews say buyers love and hate about Red and Black Plaid Pajamas

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Comfort-Overall”
26%of negative reviews mention “Size-Overall”
8.0%of orders come back
“weird fit”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Red and Black Plaid Pajamas questions

Answered from the same tracked data.