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red adidas shoes women

Skip it

High returns (15.3%) — this niche doesn't clear our bar today.

Market size 10Growth 31Conversion 2Competition 95Returns 0Price range 59Avg price 93Brand share 56Review moat 33Quality gap 60

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Great$49.28

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$16.13–$159.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,162.94

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+4.8%

90-day search growth — must beat 0% to launch

Market size

Bad$42K

$42K/yr · 568K searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Returns

Bad15.3%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, red adidas shoes women is a $42K/yr Amazon United States market (568K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 42/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

red adidas shoes women market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$62K–$74K
units × avg price
Conversion rate
0.1%
Avg BSR
#749
Page quality
0%
Prime
97%
Sponsored
71%
Out of stock
8.2%
Avg brand age
38 months
Avg seller age
132 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

33 rising

Sellers

208

Top-5 brand share

71%

Top 20: 95%

Top-5 click share

19%

Top 20: 44%

Open market

25%

  • adidas44%
  • Tigeridea9%
  • Nike7%
  • MAVMAX6%
  • LUCKY STEP5%
  • Reebok4%

Demand & seasonality

Weekly Amazon search volume, last 89 weeks — +4.8% search growth over the last 90 days.
15K10KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 1.6×

Top red adidas shoes women search terms

  • red adidas shoes women183K/yr
  • red nike shoes for women56K/yr
  • red adidas sneakers for women50K/yr
  • red and white sneakers women45K/yr
  • red and white shoes31K/yr
  • red and white sneakers28K/yr
  • red sneaker22K/yr
  • red skechers for women20K/yr
  • red running shoes women20K/yr
  • red and white shoes women17K/yr
All search terms

Top red adidas shoes women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$8394%$2K6%$3K8%$3K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about red adidas shoes women

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall40%

“Comfortable and cute”

Size-Overall19%

“fit is exactly as described”

Color9%

“The coloris great”

Quality-Overall9%

“Mine seemed to be well made”

Shape/Style3%

“Love the style”

Feet Fit2%

“Sneakers were accurate size”

Weight Light2%

“One of the best things about these shoes is how lightweight they feel”

Value For Money1%

“Worth It”

Advertised Vs Actual Product1%

“Better than expected”

Exercise/Sports Suitability1%

“which makes them perfect for walking, running errands, or just being on your feet for long periods”

What buyers complain about

Size-Overall43%

“Size run small”

Color7%

“Not White”

Quality-Overall5%

“Pretty cheap made”

Comfort-Overall4%

“not the level of comfort I was hoping for”

Durability3%

“The soul cracked with in 1 week of ware”

Heel Support3%

“my heel slides up a little when I walk”

Product Condition3%

“arrived today very clearly used”

Arch Support2%

“No arch support”

Wrinkles1%

“Creases”

Pain Relief-Overall1%

“Very painful”

Top return reasons

Size-Overall30%
Feet Fit27%
Length18%
Width8%
Color4%
Comfort-Overall3%
Advertised Vs Actual Product2%
Material Quality1%
Shape/Style1%
Product Condition1%

Common questions

Is red adidas shoes women profitable to sell on Amazon United States?
The niche generates $42K/yr across 110 tracked products. 29 of 66 products launched in the last 360 days are still selling. 90-day search growth is +4.8%. Flapen's verdict: Skip it (42/100).
How competitive is the red adidas shoes women niche?
33 brands and 208 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in red adidas shoes women?
Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 15.3% — above our launch gate.
When does demand for red adidas shoes women peak?
Demand peaks in Sep–Oct; the busiest month runs 1.6× the quietest.
What does it cost to enter the red adidas shoes women niche?
Listings span $16.13–$159.04; the average listing price is $49.28 (sweet spot $15–$100). The average incumbent carries 3,163 reviews — the moat a new listing must climb.