Rayban Meta Wayfarer Transition Lenses

Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

14K

Growth, 90 days vs prior 90

+7.7%

Conversion, latest week

0.9%

Market size, estimated

$21Ka year

Top search term

rayban transition lenses8K searches a year

Listings sell for $179.56 on average, from $14.28 to $434.45. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $179.56 that is $0 to $18K a year per listing.

Average price

$179.56above the $15 to $100 sweet spot

Price range

$14.28–$434.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$18K

Returns

11.3%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #436 within Sunglasses & Eyewear Accessories. It carries 1,384 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

10.9%

Average rank

#436in Sunglasses & Eyewear Accessories

Average rating

3.98 starsAmazon United States average 4.42 stars

Average reviews

1,384per listing

Listings tracked

27

15 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

13Amazon's first-year sales bar

Average brand age

23 months