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Raven Cape

Fail

An estimated 9.8% of orders come back, so Raven Cape is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$56K/yr143K searches / yr
90-day growth
+6.7%search demand this quarter
Competition
55%top-5 click share · 19 brands · 22 sellers

Flapen Score

Raven Cape against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Raven Cape is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Raven Cape market on Amazon at a glance

Shoppers on Amazon United States searched for Raven Cape 143K times last year and spent an estimated $56K. The top 5 brands take 72% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months
143K
Growth, 90 days vs prior 90
+6.7%
Conversion, latest week
1.9%
Market size, estimated
$56Ka year
Peak month
October62.9× the quietest month
Top search term
raven cape57K searches a year

02 · Price

A sale here is worth $21.08.

Listings sell for $21.08 on average, from $10.79 to $36.43. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.08 that is $0 to $2K a year per listing.

Average price
$21.08inside the $15 to $100 sweet spot
Price range
$10.79–$36.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #11,846 within Robes, Capes & Jackets. It carries 306 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#11,846in Robes, Capes & Jackets
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
306per listing
Listings tracked
26

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Raven Cape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

22

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

22%

  • Brand 120%
  • Brand 217%
  • Brand 314%
  • Brand 411%
  • Brand 511%
  • Brand 66%

Demand

Raven Cape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 62.9×

Search terms

Top Raven Cape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • raven cape57K/yr
  • raven cloak25K/yr
  • raven cape and belt14K/yr
  • raven teen titans cape8K/yr
  • raven costume cape5K/yr
  • purple raven cape4K/yr
  • raven cloak and belt7K/yr
  • raven purple cape3K/yr
  • purple cloak raven3K/yr
  • raven cape and accessories4K/yr

Reviews and returns

What reviews say buyers love and hate about Raven Cape

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Size-Overall”
9.8%of orders come back
“It is longer than expected from the pictures”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Raven Cape questions

Answered from the same tracked data.