Rat Mask

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

48K

Growth, 90 days vs prior 90

-1.8%

Conversion, latest week

2.3%

Market size, estimated

$20Ka year

Peak month

October8.5× the quietest month

Top search term

rat mask34K searches a year

Listings sell for $18.28 on average, from $6.18 to $92.28. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $18.28 that is $0 to $2K a year per listing.

Average price

$18.28inside the $15 to $100 sweet spot

Price range

$6.18–$92.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.6%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #1,344 within Masks. It carries 129 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#1,344in Masks

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

129per listing

Listings tracked

32

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months