Rapier
MaybeThe average product has only 58 reviews. But buyers convert on only 0.6% of searches, so Rapier is a Maybe.
- Flapen Score
- 53 / 100Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 4553
- Market size
- $147K/yr236K searches / yr
- 90-day growth
- -3.0%search demand this quarter
- Competition
- 33%top-5 click share · 23 brands · 40 sellers
Flapen Score
Rapier against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Rapier is stronger. Inside it, weaker.
Market
The Rapier market on Amazon at a glance
Shoppers on Amazon United States searched for Rapier 236K times last year and spent an estimated $147K. The top 5 brands take 54% of clicks. Demand peaks in Oct. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 236K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.
- Searches, last 12 months
- 236K
- Growth, 90 days vs prior 90
- -3.0%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $147Ka year
- Peak month
- October2.4× the quietest month
- Top search term
- rapier81K searches a year
02 · Price
A sale here is worth $97.35.
Listings sell for $97.35 on average, from $8.88 to $367.40. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $97.35 that is $0 to $10K a year per listing.
- Average price
- $97.35inside the $15 to $100 sweet spot
- Price range
- $8.88–$367.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #787 within Props. It carries 58 reviews at 3.97 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 70%
- Out of stock, average day
- 6.1%
- Average rank
- #787in Props
- Average rating
- 3.97 starsAmazon United States average 4.42 stars
- Average reviews
- 58per listing
- Listings tracked
- 40
04 · Newcomers
0 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Rapier products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
40
Top-5 brand share
54%
Top 20: 98%
Top-5 click share
33%
Top 20: 80%
Open market
39%
- Brand 117%
- Brand 212%
- Brand 310%
- Brand 48%
- Brand 57%
- Brand 67%
Demand
Rapier search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 2.4×
Search terms
Top Rapier search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rapier81K/yr
- rapier sword66K/yr
- fencing sword63K/yr
- fencing swords6K/yr
- training rapier6K/yr
- rapier training sword5K/yr
- raiper swords4K/yr
- rapier sword real5K/yr
Reviews and returns
What reviews say buyers love and hate about Rapier
We read the reviews and the return reasons for every product selling here.
“Disappointing Quality — Looks Cheap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rapier questions
Answered from the same tracked data.









