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Rakhi for Brother and Bhabhi

Maybe

Search demand grew >1,000% this quarter. But shoppers spend an estimated $26K a year here, so Rakhi for Brother and Bhabhi is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$26K/yr203K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
46%top-5 click share · 17 brands · 17 sellers

Flapen Score

Rakhi for Brother and Bhabhi against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Rakhi for Brother and Bhabhi is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rakhi for Brother and Bhabhi market on Amazon at a glance

Shoppers on Amazon United States searched for Rakhi for Brother and Bhabhi 203K times last year and spent an estimated $26K. The top 5 brands take 64% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
203K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
1.3%
Market size, estimated
$26Ka year
Top search term
rakhi for brother and bhabhi194K searches a year

02 · Price

A sale here is worth $10.13.

Listings sell for $10.13 on average, from $5.87 to $16.45. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $10.13 that is $0 to $1K a year per listing.

Average price
$10.13under the $15 to $100 sweet spot
Price range
$5.87–$16.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 32.2% of listings are out of stock. The average listing ranks #44,078 within Jewelry. It carries 155 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
100%
Out of stock, average day
32.2%
Average rank
#44,078in Jewelry
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
155per listing
Listings tracked
30

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Rakhi for Brother and Bhabhi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

17

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

46%

Top 20: 89%

Open market

28%

  • Brand 121%
  • Brand 214%
  • Brand 311%
  • Brand 410%
  • Brand 59%
  • Brand 68%

Demand

Rakhi for Brother and Bhabhi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Spike '25Black Friday '25Spike '26AugSepOctMayJunJulAugSepOctNovFebMarAprMayJun

Peak months: Jul, Aug · busiest ÷ quietest = 1165.2× · 10 of 12 months tracked

Search terms

Top Rakhi for Brother and Bhabhi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rakhi for brother and bhabhi194K/yr
  • bhaiya bhabhi rakhi7K/yr
  • rakhi for brother and bhabhi gift set2K/yr

Reviews and returns

What reviews say buyers love and hate about Rakhi for Brother and Bhabhi

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Fastener Quality”
1.5%of orders come back
“They wouldnt stay on after tightening the ends to it”
A buyer, on “Fastener Quality”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Rakhi for Brother and Bhabhi questions

Answered from the same tracked data.