Rainbow Shorts

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +719.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

+719.0%

Conversion, latest week

0.3%

Market size, estimated

$8Ka year

Peak month

June51.6× the quietest month

Top search term

rainbow shorts51K searches a year

Listings sell for $21.26 on average, from $7.63 to $57.80. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $21.26 that is $0 to $2K a year per listing.

Average price

$21.26inside the $15 to $100 sweet spot

Price range

$7.63–$57.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.6%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #4,010 within Active Shorts. It carries 596 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

93%

Out of stock, average day

8.1%

Average rank

#4,010in Active Shorts

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

596per listing

Listings tracked

90

26 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

26

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months