Rainbow Purse

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +99.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

+99.4%

Conversion, latest week

1.1%

Market size, estimated

$20Ka year

Peak month

June3.9× the quietest month

Top search term

rainbow purse42K searches a year

Listings sell for $20.57 on average, from $5.91 to $78.29. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $20.57 that is $0 to $2K a year per listing.

Average price

$20.57inside the $15 to $100 sweet spot

Price range

$5.91–$78.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.9%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #2,554 within Accessories. It carries 933 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#2,554in Accessories

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

933per listing

Listings tracked

31

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months