Rain Shoes for Men

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -89.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

165K

Growth, 90 days vs prior 90

-89.7%

Conversion, latest week

0.3%

Market size, estimated

$26Ka year

Peak month

December6.2× the quietest month

Top search term

totes boots39K searches a year

Listings sell for $60.15 on average, from $16.87 to $184.99. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $60.15 that is $0 to $6K a year per listing.

Average price

$60.15inside the $15 to $100 sweet spot

Price range

$16.87–$184.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

19.0%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #1,477 within Boots. It carries 1,864 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

96%

Out of stock, average day

21.1%

Average rank

#1,477in Boots

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,864per listing

Listings tracked

68

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

47 months