rain pants women
Worth a lookShows a sweet-spot price point ($29.80 avg), but high returns (17.5%) keeps it on the watch list.
Avg price
Incredible$29.80avg listing price — sweet spot $15–$100
Price range
Great$13.24–$79.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+73.4%90-day search growth — must beat 0% to launch
Competition
Great36%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Okay2,440.77avg incumbent reviews — the moat a new listing must climb
Market size
Okay$104K$104K/yr · 287K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad17.5%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, rain pants women is a $104K/yr Amazon United States market (287K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 52/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
rain pants women market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $89K–$119K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #2,986
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 2.0%
- Avg brand age
- 42 months
- Avg seller age
- 162 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
17 falling
Sellers
50
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
36%
Top 20: 73%
Open market
17%
- 33,000ft35%
- iCreek21%
- baleaf9%
- FROGG TOGGS7%
- Columbia7%
- Outdoor Ventures4%
- Open — no brand owns it (11 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +73.4% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 2.6×
Top rain pants women search terms
- rain pants women waterproof97K/yr
- womens rain pants waterproof37K/yr
- waterproof rain pants women22K/yr
- women rain pants20K/yr
- rain pants for women16K/yr
- plus size waterproof pants14K/yr
- icreek womens rain pants waterproof7K/yr
- womens rain pants waterproof lightweight9K/yr
- rain pants for women waterproof8K/yr
- columbia rain pants women7K/yr
Top rain pants women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
33 000ft Womens Rain Pants Lightweight Waterproof Rain Over Pants Windproof Hiking Pants for Outdoor Fishing Rainy Day Black
33,000ft$29.734.5★2,677 rev
baleaf Womens Hiking Pants Quick Dry Water Resistant Lightweight Joggers Pant for All Seasons Elastic Waist Black Size M
baleaf$32.624.5★22,354 rev
33 000ft Packable Rain Pants for Women Waterproof Pants Lightweight Rain Over Pants Outdoor Windproof Pant for Golf Hiking Black
33,000ft$23.254.4★997 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)
iCreek$18.934.2★479 rev
Columbia Womens Storm Surge II Waterproof Rain Pant Black Large
Columbia$51.224.5★258 rev
Newest
by launch date
BenBoy Womens Rain Pants Lightweight Waterproof Windproof Rain Over Pants for Outdoor Hiking Fishing Rainy Snow Day YK5918W-Black-L
BenBoy$18.2386 rev
COPYLEAF Cargo Pants Women Elastic Waisted Parachute Hiking Pants with Pockets Water-Resistant Lightweight Baggy Pants(Black L)
COPYLEAF$21.86887 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)
iCreek$18.93479 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black XX-Large/31 Inseam)
iCreek$18.45479 rev
33 000ft Womens Full Zip Rain Pants Lightweight Rain Over Pants Windproof Outdoor Hiking Fishing Golf Black
33,000ft$44.1854 rev
Trending
90-day click momentumiCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black XX-Large/31 Inseam)
iCreek$18.454.2★
33 000ft Womens Full Zip Rain Pants Lightweight Rain Over Pants Windproof Outdoor Hiking Fishing Golf Black
33,000ft$44.184.2★
BenBoy Womens Rain Pants Lightweight Waterproof Windproof Rain Over Pants for Outdoor Hiking Fishing Rainy Snow Day YK5918W-Black-L
BenBoy$18.234.5★
Toomett Womens Hiking Pants Quick Dry UPF 50 Travel Golf Safari Running Lightweight Camping Work Cargo Pants Zipper Pockets 6608 Black M
Toomett$31.124.3★
FROGG TOGGS Womens Pro Action Waterproof Pant
FROGG TOGGS$15.543.5★
What buyers say about rain pants women
What buyers praise and complain about, mined from review topics.What buyers love
“They fit like a dream”
“Super comfortable”
“Affordable quality”
“so they have the added benefit of providing a bit of warmth on a chilly day”
“Good for wind”
“Super comfortable and I love all the pockets”
“Nice light weight option for walking, running & hiking”
“Great waterproof pants”
“Great daily wear pants”
“Great bargain”
What buyers complain about
“Too short”
“Water RESISTANT not water proof”
“ripped pretty fast”
“Fairly cheap”
“Didn't work on keeping me dry”
“not very thick”
“Baggy thighs”
“Funky smell despite washing”
“it can feel pretty uncomfortable”
“If you don't want the elastic at the ankle”
Top return reasons
Common questions
- Is rain pants women profitable to sell on Amazon United States?
- The niche generates $104K/yr across 48 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +73.4%. Flapen's verdict: Worth a look (52/100).
- How competitive is the rain pants women niche?
- 17 brands and 50 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in rain pants women?
- Top complaints mined from reviews: Size-Overall, Water Resistance, Durability. The return rate is 17.5% — above our launch gate.
- When does demand for rain pants women peak?
- Demand peaks in Jul–Aug; the busiest month runs 2.6× the quietest.
- What does it cost to enter the rain pants women niche?
- Listings span $13.24–$79.40; the average listing price is $29.80 (sweet spot $15–$100). The average incumbent carries 2,441 reviews — the moat a new listing must climb.