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Rachel Zoe Jewelry

Maybe

The average product has only 255 reviews. But prices span $6.37–$2237.71, mostly outside the sweet spot, so Rachel Zoe Jewelry is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$145K/yr397K searches / yr
90-day growth
+9.2%search demand this quarter
Competition
39%top-5 click share · 27 brands · 29 sellers

Flapen Score

Rachel Zoe Jewelry against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Rachel Zoe Jewelry is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rachel Zoe Jewelry market on Amazon at a glance

Shoppers on Amazon United States searched for Rachel Zoe Jewelry 397K times last year and spent an estimated $145K. The top 5 brands take 59% of clicks. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 397K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $145K a year.

Searches, last 12 months
397K
Growth, 90 days vs prior 90
+9.2%
Conversion, latest week
0.5%
Market size, estimated
$145Ka year
Peak month
July1.9× the quietest month
Top search term
van cleef & arpels192K searches a year

02 · Price

A sale here is worth $66.27.

Listings sell for $66.27 on average, from $6.37 to $2237.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $66.27 that is $0 to $7K a year per listing.

Average price
$66.27inside the $15 to $100 sweet spot
Price range
$6.37–$2237.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #921 within Earrings. It carries 255 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
98%
Out of stock, average day
2.6%
Average rank
#921in Earrings
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
255per listing
Listings tracked
47

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
25 months

Products

Top Rachel Zoe Jewelry products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

29

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

39%

Top 20: 77%

Open market

35%

  • Brand 130%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Rachel Zoe Jewelry search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Search terms

Top Rachel Zoe Jewelry search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • van cleef & arpels192K/yr
  • van cleef earrings124K/yr
  • clover jewelry set24K/yr
  • van cleef set13K/yr
  • clover necklace and bracelet set9K/yr
  • clover set jewelry for women7K/yr
  • clover set6K/yr
  • clover necklace set7K/yr
  • lucky clover jewelry set5K/yr
  • van cleef bracelet and necklace set3K/yr

Reviews and returns

What reviews say buyers love and hate about Rachel Zoe Jewelry

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
17%of negative reviews mention “Quality-Overall”
3.4%of orders come back
“Not well made”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Rachel Zoe Jewelry questions

Answered from the same tracked data.