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Raccoon Onesie Adult

Fail

Shoppers spend an estimated $15K a year here, so Raccoon Onesie Adult is a Fail.

Flapen Score
32
32 / 100
Ranks 15,464 of 16,930 Clothing, Shoes & Jewelry niches · −13 vs the category median of 45
Market size
$15K/yr75K searches / yr
90-day growth
-22.2%search demand this quarter
Competition
57%top-5 click share · 15 brands · 20 sellers

Flapen Score

Raccoon Onesie Adult against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Raccoon Onesie Adult is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Raccoon Onesie Adult market on Amazon at a glance

Shoppers on Amazon United States searched for Raccoon Onesie Adult 75K times last year and spent an estimated $15K. The top 5 brands take 78% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
75K
Growth, 90 days vs prior 90
-22.2%
Conversion, latest week
0.7%
Market size, estimated
$15Ka year
Peak month
October11.1× the quietest month
Top search term
raccoon onesie24K searches a year

02 · Price

A sale here is worth $29.83.

Listings sell for $29.83 on average, from $21.06 to $38.33. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $29.83 that is $0 to $3K a year per listing.

Average price
$29.83inside the $15 to $100 sweet spot
Price range
$21.06–$38.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
10.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #85,526 within Sleep & Lounge. It carries 285 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
10.1%
Average rank
#85,526in Sleep & Lounge
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
285per listing
Listings tracked
27

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Raccoon Onesie Adult products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

20

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

57%

Top 20: 93%

Open market

18%

  • Brand 134%
  • Brand 223%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (9 brands, 18%)

Demand

Raccoon Onesie Adult search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 11.1×

Search terms

Top Raccoon Onesie Adult search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • raccoon onesie24K/yr
  • raccoon onesie adult23K/yr
  • racoon onesie adult18K/yr
  • racoon onesie10K/yr

Reviews and returns

What reviews say buyers love and hate about Raccoon Onesie Adult

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Comfort-Overall”
14%of negative reviews mention “Size-Overall”
10.6%of orders come back
“The tail is a little long”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Raccoon Onesie Adult questions

Answered from the same tracked data.