Quilted Jackets for Women

Shoppers searched for this 937K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -66.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

937K

Growth, 90 days vs prior 90

-66.1%

Conversion, latest week

0.2%

Market size, estimated

$61Ka year

Peak month

October14.6× the quietest month

Top search term

quilted jackets for women748K searches a year

Listings sell for $40.37 on average, from $21.11 to $170.37. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $40.37 that is $0 to $4K a year per listing.

Average price

$40.37inside the $15 to $100 sweet spot

Price range

$21.11–$170.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

20.5%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.3% of listings are out of stock. The average listing ranks #116 within Coats, Jackets & Vests. It carries 535 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

15.3%

Average rank

#116in Coats, Jackets & Vests

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

535per listing

Listings tracked

65

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months