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Queen of Hearts Costume Kids

Fail

An estimated 12.9% of orders come back, so Queen of Hearts Costume Kids is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$7K/yr79K searches / yr
90-day growth
-33.9%search demand this quarter
Competition
61%top-5 click share · 14 brands · 31 sellers

Flapen Score

Queen of Hearts Costume Kids against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Queen of Hearts Costume Kids is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Queen of Hearts Costume Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Queen of Hearts Costume Kids 79K times last year and spent an estimated $7K. The top 5 brands take 65% of clicks. Demand peaks in Sep–Oct. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
-33.9%
Conversion, latest week
0.3%
Market size, estimated
$7Ka year
Peak month
October88.0× the quietest month
Top search term
queen of hearts costume kids51K searches a year

02 · Price

A sale here is worth $28.05.

Listings sell for $28.05 on average, from $9.56 to $46.96. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $28.05 that is $0 to $3K a year per listing.

Average price
$28.05inside the $15 to $100 sweet spot
Price range
$9.56–$46.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
12.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #3,092 within Girls. It carries 135 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
11.0%
Average rank
#3,092in Girls
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
135per listing
Listings tracked
20

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Queen of Hearts Costume Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

31

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

27%

  • Brand 127%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Queen of Hearts Costume Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Prime Day '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct · busiest ÷ quietest = 88.0×

Search terms

Top Queen of Hearts Costume Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • queen of hearts costume kids51K/yr
  • queen of hearts costume girls12K/yr
  • queen of hearts kids costume4K/yr
  • girls queen of hearts costume6K/yr
  • kids queen of hearts costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Queen of Hearts Costume Kids

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Material Quality”
33%of negative reviews mention “Advertised Vs Actual Product”
12.9%of orders come back
“Was not as pictured”
A buyer, on “Advertised Vs Actual Product”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Queen of Hearts Costume Kids questions

Answered from the same tracked data.