Is quay aviator sunglasses for women profitable to sell on Amazon United States?

The niche generates $17K/yr across 40 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +18.2%. Flapen's verdict: Skip it (42/100).

How competitive is the quay aviator sunglasses for women niche?

13 brands and 43 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in quay aviator sunglasses for women?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 6.5% — above our launch gate.

When does demand for quay aviator sunglasses for women peak?

Demand peaks in Apr–Jun–Jul; the busiest month runs 2.3× the quietest.

What does it cost to enter the quay aviator sunglasses for women niche?

Listings span $13.50–$98.69; the average listing price is $49.69 (sweet spot $15–$100). The average incumbent carries 1,447 reviews — the moat a new listing must climb.

quay aviator sunglasses for women

Skip it

A small market ($17K/yr) — this niche doesn't clear our bar today.

Price range

Great$13.50–$98.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$49.69

avg listing price — sweet spot $15–$100

Competition

Great37%

top-5 click share — an open shelf

Review moat

Good1,446.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+18.2%

90-day search growth — must beat 0% to launch

Brand share

Bad90%

top-5 brand share — brand-locked demand

Returns

Bad6.5%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$17K

$17K/yr · 32K searches

Signals High Returns

According to Flapen's Amazon United States niche tracking, quay aviator sunglasses for women is a $17K/yr Amazon United States market (32K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Apr–Jun–Jul. Verdict: Skip it — 42/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

quay aviator sunglasses for women market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $25K–$37K; units × avg price
Conversion rate: 1.1%
Avg BSR: #1,795
Page quality: 0%
Prime: 100%
Sponsored: 98%
Out of stock: 10.6%
Avg brand age: 50 months
Avg seller age: 138 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

13 rising

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

37%

Top 20: 80%

Open market

QUAY75%
FEISEDY7%
goodr4%
SORVINO3%
ANDWOOD2%
SOJOS2%
Open — no brand owns it (7 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — +18.2% search growth over the last 90 days.

Peak months: Apr, Jun, Jul · busiest ÷ quietest = 2.3×

Open Trend

Top quay aviator sunglasses for women search terms

quay aviator sunglasses for women20K/yr +15.6%1.5% conv.
quay high key5K/yr +48.1%2.6% conv.
quay high key mini5K/yr +2.4%1.3% conv.
quay high key sunglasses1K/yr +11.6%2.2% conv.

All search terms

Top quay aviator sunglasses for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

QUAY High Key Polarized Aviator Sunglasses Oversized Black Frame Stylish Sunglasses with UV Protection Unisex Fade Lens Aviators for Men and Women

QUAY$47.414.5★1,466 rev

QUAY High Key Large Polarized Aviator Sunglasses Small Fit Gradient UV Protection Unisex Sunglasses Oversized Fashion Accessories for Casual Use Running Walking

QUAY$52.394.6★1,806 rev

Quay Womens On The Fly Large Sunglasses Oat/Sepia Tan One Size

QUAY$58.094.5★11 rev

FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259

FEISEDY$24.924.6★216 rev

QUAY High Key Large Polarized Aviator Sunglasses Adjustable Fit Fade UV Protection Unisex Sunglasses Oversized Fashion Accessories for On The Go Lifestyles

QUAY$57.054.2★491 rev

Newest

by launch date

QUAY OPEN TAB 76809 63mm Brushed Gold Doe/TAN Aviator Sunglasses for Women + BUNDLE with ACCESSORY EYEWEAR KIT

QUAY$96.652 rev

6mo ago

goodr Operation: Blackout Polarized Aviator Sunglasses for Men & Women Large Sized (Mach G) Black Solid Frame with Black Non-Reflective Glare Reducing Lenses UV400 Protection No Slip No Bounce

goodr$37.621,788 rev

6mo ago

FEISEDY Retro Polarized Aviator Sunglasses for Women Men Vintage Square Sunglass With Classic Style B0259

FEISEDY$24.92216 rev

10mo ago

Quay Womens On The Fly Large Sunglasses Oat/Sepia Tan One Size

QUAY$58.0911 rev

1y ago

QUAY - Sunglasses for Men & Women Aviator Lenses with UV Protection (High Profile Bone)

QUAY$68.3914 rev

1y ago

What buyers say about quay aviator sunglasses for women

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“They are good quality I thought for sure they were going to be flimsy”

Size-Overall13%

“they fit really comfortably”

Value For Money11%

“they are affordable”

Shape/Style11%

“I loved the style”

Comfort-Overall10%

“They are so comfortable”

Weight Light10%

“Lightweight and comfortable”

Color5%

“Nice appearance in terms of coloring”

Design-Overall3%

“These are beautifully constructed”

Strength3%

“They are sturdy”

Durability3%

“The frame is feels very durable”

What buyers complain about

Size-Overall25%

“too big”

Quality-Overall15%

“Seems like a quality control issue”

Durability9%

“But broke after one week”

Value For Money6%

“Very disappointed with the price point”

Strength5%

“flimsy”

Color3%

“I just wish they were darker”

Product Condition2%

“Definitely not new”

Advertised Vs Actual Product2%

“The other pics are deceiving tbh”

Stiffness1%

“Its just the stiffness”

Stretchability/Expandability/Elasticity1%

“they dont stretch after one wear like most sunglasses”

Top return reasons

Size-Overall64%

Shape/Style8%

Advertised Vs Actual Product6%

Color5%

Quality-Overall4%

Value For Money2%

Width2%

Material Quality1%

Defective Material/Parts1%

Strength1%

Common questions

Is quay aviator sunglasses for women profitable to sell on Amazon United States?: The niche generates $17K/yr across 40 tracked products. 3 of 8 products launched in the last 360 days are still selling. 90-day search growth is +18.2%. Flapen's verdict: Skip it (42/100).
How competitive is the quay aviator sunglasses for women niche?: 13 brands and 43 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in quay aviator sunglasses for women?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 6.5% — above our launch gate.
When does demand for quay aviator sunglasses for women peak?: Demand peaks in Apr–Jun–Jul; the busiest month runs 2.3× the quietest.
What does it cost to enter the quay aviator sunglasses for women niche?: Listings span $13.50–$98.69; the average listing price is $49.69 (sweet spot $15–$100). The average incumbent carries 1,447 reviews — the moat a new listing must climb.