Pusheen Backpack

Shoppers searched for this 470K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +123.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.

Searches, last 12 months

470K

Growth, 90 days vs prior 90

+123.6%

Conversion, latest week

0.8%

Market size, estimated

$136Ka year

Peak month

August7.6× the quietest month

Top search term

pusheen backpack361K searches a year

Listings sell for $35.78 on average, from $26.93 to $49.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $35.78 that is $9K to $18K a year per listing.

Average price

$35.78inside the $15 to $100 sweet spot

Price range

$26.93–$49.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$9K–$18K

Returns

5.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,123 within Backpacks. It carries 4,490 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,123in Backpacks

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

4,490per listing

Listings tracked

11

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months