Purse Organizer

Shoppers searched for this 8.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

8.0M

Growth, 90 days vs prior 90

-3.0%

Conversion, latest week

1.2%

Market size, estimated

$1.9Ma year

Peak month

January1.6× the quietest month

Top search term

purse organizer2.3M searches a year

Listings sell for $19.32 on average, from $6.45 to $54.49. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At $19.32 that is $48K to $58K a year per listing.

Average price

$19.32inside the $15 to $100 sweet spot

Price range

$6.45–$54.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,500–3,000

Revenue per listing a year

$48K–$58K

Returns

5.9%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Handbag Accessories. It carries 4,631 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#33in Handbag Accessories

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

4,631per listing

Listings tracked

41

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months