Purse Accessories for Women

Shoppers searched for this 537K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

537K

Growth, 90 days vs prior 90

-23.8%

Conversion, latest week

0.8%

Market size, estimated

$36Ka year

Top search term

purse accessories for women274K searches a year

Listings sell for $8.03 on average, from $4.22 to $17.98. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $8.03 that is $0 to $803 a year per listing.

Average price

$8.03under the $15 to $100 sweet spot

Price range

$4.22–$17.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$803

Returns

1.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #62 within Scarves & Wraps. It carries 3,787 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#62in Scarves & Wraps

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

3,787per listing

Listings tracked

27

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

34 months