Purple Vest

Shoppers searched for this 314K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months

314K

Growth, 90 days vs prior 90

-24.6%

Conversion, latest week

0.6%

Market size, estimated

$57Ka year

Peak month

October5.6× the quietest month

Top search term

purple vest119K searches a year

Listings sell for $28.72 on average, from $9.78 to $69.04. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.72 that is $0 to $3K a year per listing.

Average price

$28.72inside the $15 to $100 sweet spot

Price range

$9.78–$69.04

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

12.7%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #282 within Suits & Sport Coats. It carries 1,263 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#282in Suits & Sport Coats

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

1,263per listing

Listings tracked

155

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months