purple tie
Worth a lookShows a fragmented shelf (top 5 take 34% of clicks), but high returns (7.7%) keeps it on the watch list.
Competition
Great34%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$6.81–$36.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.16avg listing price — sweet spot $15–$100
Market size
Good$311K$311K/yr · 713K searches
Growth
Okay+16.3%90-day search growth — must beat 0% to launch
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,788.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, purple tie is a $311K/yr Amazon United States market (713K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Apr–Oct–Nov. Verdict: Worth a look — 50/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
purple tie market data
- Units sold / yr
- 40K–50K
- avg 750–1,000/product
- Revenue / yr
- $526K–$658K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #89
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 1.9%
- Avg brand age
- 57 months
- Avg seller age
- 200 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
27 rising
Sellers
30
Top-5 brand share
61%
Top 20: 96%
Top-5 click share
34%
Top 20: 76%
Open market
34%
- RBOCOTT18%
- Barry.Wang16%
- JEMYGINS14%
- Calvin Klein7%
- HISDERN6%
- GUSLESON5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +16.3% search growth over the last 90 days.Peak months: Apr, Oct, Nov · busiest ÷ quietest = 5.2×
Top purple tie search terms
- purple tie393K/yr
- purple ties for men123K/yr
- dark purple tie35K/yr
- mens purple tie34K/yr
- purple ties29K/yr
- purple tie and pocket square set12K/yr
- purple mens tie13K/yr
- dark purple ties for men9K/yr
- purple necktie6K/yr
- purple tie for men8K/yr
Top purple tie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
RBOCOTT Silk Purple Tie Business Wedding Formal Necktie for Men (Purple)
RBOCOTT$9.624.6★10,208 rev
RBOCOTT Silk Lavender Purple Tie Business Wedding Formal Necktie for Men (61)
RBOCOTT$8.964.6★10,208 rev
Barry.Wang Man Striped Ties Set Silk Woven Pocket Square Necktie Cufflinks Formal Party Business Purple
Barry.Wang$15.634.7★1,102 rev
Barry.Wang Purple Black Tie for Men Floral Silk Necktie Pocket Square Cufflinks Formal Business Wedding Party Prom
Barry.Wang$14.754.7★2,695 rev
JEMYGINS Purple Paisley Tie Wedding Business Silk Necktie and Pocket Square Hankerchief with Tie Clip Sets for Men(3)
JEMYGINS$9.974.7★4,289 rev
Newest
by launch date
JEMYGINS Silk Purple Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(43)
JEMYGINS$9.884,126 rev
JEMYGINS Silk Lavender Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(35)
JEMYGINS$9.994,126 rev
RBOCOTT Silk Lavender Purple Tie Business Wedding Formal Necktie for Men (61)
RBOCOTT$8.9610,208 rev
Barry.Wang Purple Black Tie for Men Floral Silk Necktie Pocket Square Cufflinks Formal Business Wedding Party Prom
Barry.Wang$14.752,695 rev
Haggar Mens Buffalo Check Pattern Self-Tie Necktie
Haggar$15.9576 rev
Trending
90-day click momentumJEMYGINS Silk Lavender Floral Tie Necktie and Pocket Square Hankerchief and Tie Bar Clip Sets for Men(35)
JEMYGINS$9.994.7★
Calvin Klein Mens Steel Micro Solid A Tie Berry Regular
Calvin Klein$19.454.5★
Haggar Mens Classic Regular Solid Paisley And Plaid Necktie Purple Solid
Haggar$16.714.5★
RBOCOTT Silk Lavender Purple Tie Business Wedding Formal Necktie for Men (61)
RBOCOTT$8.964.6★
TIE G Solid Satin Color Formal Necktie and Pocket Square Sets in Gift Box (Plum)
Tie G U Style$9.034.7★
What buyers say about purple tie
What buyers praise and complain about, mined from review topics.What buyers love
“Color was accurate”
“Beautifully made”
“GREAT value”
“As advertised”
“Fit well”
“A great balance between classy”
“The bonus pocket scarf is a nice addition too”
“Material is beautiful”
“sharp looking tie”
“Great price and love the design”
What buyers complain about
“Didnt love the quality”
“not the same color as the photos”
“Dirty and Used”
“I think I was expecting a different material”
“Dirty”
“Nice tie has some wrinkles in it Ill have to try to iron out”
“not the same color as the photos”
“Looks expensive”
Top return reasons
Common questions
- Is purple tie profitable to sell on Amazon United States?
- The niche generates $311K/yr across 48 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +16.3%. Flapen's verdict: Worth a look (50/100).
- How competitive is the purple tie niche?
- 27 brands and 30 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in purple tie?
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Product Condition. The return rate is 7.7% — above our launch gate.
- When does demand for purple tie peak?
- Demand peaks in Apr–Oct–Nov; the busiest month runs 5.2× the quietest.
- What does it cost to enter the purple tie niche?
- Listings span $6.81–$36.27; the average listing price is $13.16 (sweet spot $15–$100). The average incumbent carries 3,788 reviews — the moat a new listing must climb.