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Purple Tie

Maybe

The top 5 products take only 34% of clicks. But an estimated 7.7% of orders come back, so Purple Tie is a Maybe.

Flapen Score
50
50 / 100
Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 45
Market size
$311K/yr713K searches / yr
90-day growth
+16.3%search demand this quarter
Competition
34%top-5 click share · 27 brands · 30 sellers

Flapen Score

Purple Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Purple Tie is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Purple Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Purple Tie 713K times last year and spent an estimated $311K. The top 5 brands take 61% of clicks. Demand peaks in Apr–Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 713K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $311K a year.

Searches, last 12 months
713K
Growth, 90 days vs prior 90
+16.3%
Conversion, latest week
3.3%
Market size, estimated
$311Ka year
Peak month
October5.2× the quietest month
Top search term
purple tie393K searches a year

02 · Price

A sale here is worth $13.16.

Listings sell for $13.16 on average, from $6.81 to $36.27. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At $13.16 that is $10K to $13K a year per listing.

Average price
$13.16under the $15 to $100 sweet spot
Price range
$6.81–$36.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
750–1,000
Revenue per listing a year
$10K–$13K
Returns
7.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #89 within Ties, Cummerbunds & Pocket Squares. It carries 3,788 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#89in Ties, Cummerbunds & Pocket Squares
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
3,788per listing
Listings tracked
48

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Purple Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

27 rising

Sellers

30

Top-5 brand share

61%

Top 20: 96%

Top-5 click share

34%

Top 20: 76%

Open market

34%

  • Brand 118%
  • Brand 216%
  • Brand 314%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Purple Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Oct, Nov · busiest ÷ quietest = 5.2×

Search terms

Top Purple Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • purple tie393K/yr
  • purple ties for men123K/yr
  • dark purple tie35K/yr
  • mens purple tie34K/yr
  • purple ties29K/yr
  • purple tie and pocket square set12K/yr
  • purple mens tie13K/yr
  • dark purple ties for men9K/yr
  • purple necktie6K/yr
  • purple tie for men8K/yr

Reviews and returns

What reviews say buyers love and hate about Purple Tie

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Color”
25%of negative reviews mention “Quality-Overall”
7.7%of orders come back
“Didnt love the quality”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Purple Tie questions

Answered from the same tracked data.