Purple Mini Skirt

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

+6.9%

Conversion, latest week

0.3%

Market size, estimated

$175Ka year

Peak month

October38.5× the quietest month

Top search term

purple skirt1.1M searches a year

Listings sell for $21.80 on average, from $12.13 to $35.47. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $21.80 that is $0 to $2K a year per listing.

Average price

$21.80inside the $15 to $100 sweet spot

Price range

$12.13–$35.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

14.1%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #8,715 within Skirts. It carries 4,640 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#8,715in Skirts

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

4,640per listing

Listings tracked

90

27 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

27

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months