Purple Leg Warmers

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

131K

Growth, 90 days vs prior 90

-9.9%

Conversion, latest week

3.1%

Market size, estimated

$47Ka year

Peak month

October14.0× the quietest month

Top search term

purple leg warmers98K searches a year

Listings sell for $11.33 on average, from $5.76 to $19.53. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $11.33 that is $0 to $1K a year per listing.

Average price

$11.33under the $15 to $100 sweet spot

Price range

$5.76–$19.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

8.1%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #18,667 within Socks & Hosiery. It carries 1,463 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

100%

Out of stock, average day

8.7%

Average rank

#18,667in Socks & Hosiery

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

1,463per listing

Listings tracked

26

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months